Killing Us Softly: Advertising's Image of Women

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First:milkshake
1 year ago
this is just a small clip the whole which I saw in a 'media literacy/studies' course I took once. I understand what she's saying but she can get a bit ridiculous. for example, there's a part where she compares an ad of some tobasco sauce being poured into a baked potato to sex. not to mention her awkward "jokes". At least the point she tries to make is mostly true-
11 months ago
I like that she did not blame "MEN" for all of that. We are the usual scape goats for the breast augmentation thing. But I think the breast issue is almost entirely a female social issue.

I have never heard any of my friends say "I want a woman with plastic breasts".
10 months ago
This is an edit of a longer cut, or I saw a different presentation by the same woman. She blamed men and almost excused women from creating the ideas, being the advertiser and editing the magazines. The point is true, but the finger-pointing is not. Men get the same advertising, but just fart and order another beer. It would be nice to wake girls and women up to their blind following, but that point will be both denied and as easy to accomplish as stopping all war. It sure would make going to the movies quicker and less argumentative ("...Who cares if you ass looks fat - we're going to a darkened cinema, then the pub!...").
8 months ago
First.
8 months ago
Frankly, I much prefer a woman somewhat zaftig over a woman rail thin.
But does it really matter what myself a male thinks? It's really how she feels about herself. Hopefully happy,proud,and beautiful regardless of size.
7 months ago
I really don't care what other people say, she is so right. im almost grown, and since i was 2 i have watched tv. I feel wierd because i have huge hips. Models are stick thin. I have a pretty face( from what people tell me) but i have more of a pinup model figure as you could say. Thanks to the media, i don't feel like i could ever be a fashion model.
6 months ago
I agree with what she has to say!
6 months ago
Strange... She's stating things that everyone knows and accepts. I'm not saying that she's wrong... But who is going to buy clothes that are being modeled off by a 76 year old women? Since the beginning of time, the accepted body was lean, muscular, athletic. It shouldn't change now because people find e same traits attractive. If the cavemen and women decided that they all wanted to be fat and not take care of their own bodies, then none of us would be here. It was natural selection, the people that were surviving back then were in shape. That's what is attractive today.
6 months ago
convert17, your right but that is not going to bode well with the sobsisters who demand that men look toward inner beauty after they break the scale.

Men are demanded (in the U.S mostly) of to change millions of years of evolutionary programming because of social whims and silly notions made by the cheesecake packers.

The speaker is quick to defend women but never mentioned how men are judged by how much money they make. Hypocrites!!!
5 months ago
This clip makes me feel really glad to be a man. Women never judge us by any criteria at all. We're just totally accepted for who we are, regardless of our looks, or the cars we drive, or our earning potential, or our athletic ability, or our intelligence, or our taste in movies, etc.

Alright, this level of sarcasm is even making me sick. Look, just run down to your local high school and ask the overweight, nerdy Star Trek guy how much female attention he gets. The answer may shock and amaze you! Everybody, male and female, is judged by certain criteria in certain situations. Freakin' get over it already.

As far as tv and magazine ads, that stuff is garbage anyway. What else should one expect? Go read a book instead or....heaven forbid, EXERCISE!
3 months ago
While I agree with the few comments that I have read here that males receive the same amount of stigma, afterall, when was the last time we saw a Calvin Klein ad with a guy sporting a beer belly or a hairy chest?, I beleive there is an important distinction to be made here.

What the speaker in the video seems to be austracizing is not the AMOUNT of media influence on social norms, but the QUALITY of it. In this, we do see a marked difference between the proposed male and the female "ideal".

Certainly, the male ideal puts emphasis on a smooth, buff chest, a nice smile and an air of confidence, but these are not things that are unhealthy, nor dangerous to aqcuire.

On the female side of the equation, the qualities that are deemed desireable ARE unhealthy, such as extreme weightloss, dangerous surgeries for larger breasts, and a diminished and subordinate self esteem.

Yes, the media will always paint a picture of what is desireable, but at the very least we should require that these demands not be dangerous to our society, in either gender.

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